Wednesday, March 26, 2008

Learn More about Copywriting

This is tomorrow night, so not much notice, but it sounds like a great program if you’re in the Richmond area:

The Writing Show: Don't just say it, sell it

Do you watch the Super Bowl just for the ads? Do you have a knack for snappy phrasing? Can you distill ideas, information, and the conflicting input of a dozen people into a single lively paragraph? Could copywriting be for you?

Copywriting is much more than creative headlines; discover what the experts have to say about the art, the craft, and the business of writing for advertising at this month's Writing Show.

Can you hear me now? The art and the business of copywriting.

Featuring panelists:
--Hugh Gouldthorpe, Jr., Owens & Minor
--Joe Alexander, The Martin Agency
--Caroline Kettlewell, freelancer
--Kathleen Toler, freelancer
--And your host, Carol Roper

Thursday, March 27, 2008
The Eureka Theater
Science Museum of Virginia
6 PM JRW Member Reception
6:30 PM Writing Show Begins
$10 / $5 students with valid school ID

Register online at

The Writing Show is brought to you by James River Writers and the Richmond Times-Dispatch.


DC-area author Leslie Pietrzyk explores the creative process and all things literary.